Something's Not Working, But You're Not Sure What
Whatever it is, you know your organization was built for a different era, and it isn't meeting its goals now, maybe:
-
Staffing is stretched too thin
-
Programming isn't landing the way it used to
-
Revenue is flat and you can't tell if it's the market, the mission, or the way things are being run
You don't need to wait it out another season, you need a clear, honest look at what's actually happening inside your operations, and a plan for what to shift.
WHO'S GUIDING YOU
We Work With You, Not Just For You
Assembly Arts brings data driven research and real venue management experience to every assessment we do. We've helped organizations across the country get honest about what's working, what isn't, and why, without losing sight of the mission that got them started.
As a sister company to TheatreDNA, we're also connected to a full team of theatre planning and design experts. So if your assessment surfaces facility needs alongside operational ones, you're not starting over with someone new, you're continuing with a team that already knows your organization.
THE PLAN
Here's How We Get You There
Every Operations & Strategy engagement starts with the same question: what's really going on in your organization right now? From there, we recommend exactly the services that fit what we find, nothing more, nothing you don't need.
START HERE
WITH THEATRE DNA
Current Conditions & Facility Assessment
We start with a thorough evaluation of your facility's physical condition, infrastructure, usage patterns, and modernization potential, alongside your current management structure and operational and financial performance. Using a SWOT exercise and the historical data you provide, we benchmark how your facility is really serving your organizational goals today and what it's taking to do so. Where a facility inspection is involved, accredited theatre consultants from our sister company TheatreDNA, helps translate findings into a phased list of recommended improvements, prioritized by critical need, safety, cost benefit, and funding availability.
PRESCRIBED BASED ON WHAT THE ASSESSMENT FINDS
Community Engagement & Needs Assessment
Every project’s starting point, so each recommendation actually fits your community.
Rental Market Comparative Analysis
We compare your historical rental activity, rates, policies, and utilization against today’s competitive marketplace to identify opportunities to attract more users, improve revenue, and better position your facility.
Governance & Board Engagement
We help leadership understand how changes in the marketplace, community, and organization may require changes in priorities, governance, decision-making, and the roles of the board and staff.
Vendor Research & Procurement
We assess whether your current systems, vendors, and outsourced services are keeping pace with industry expectations, then help identify and procure better-fit solutions where change is needed.
Market & Demand Analysis
We assess your market's viability, demographics, and spending trends to support the right kind of programming.
Business & Operational Planning
We analyze how your organization has historically operated and performed, then rebuild the business model around today’s marketplace and tomorrow’s opportunities—aligning programming, staffing, revenue, expenses, governance, and operations for long-term sustainability.
Surveys, Evaluations & Impact Assessments
We combine historical performance data with fresh audience and stakeholder feedback to understand how perceptions, needs, and behaviors are changing—and give leadership better information for what comes next.
Implementation
Transitioning from being consultants to an extension of your team, we provide hands-on support in executing our recommendations.
Benchmarking
We compare your facility to similar markets nationwide so recommendations are grounded in real data, not guesswork.
Artistic Programming & Facility Utilization
We evaluate what you have historically presented, who has used your spaces, and how those programs have performed, then identify new programming, partnerships, audiences, and uses that can keep the facility active and relevant.
Staffing Support
We evaluate whether your current organizational structure and staffing model are equipped for where the organization is headed, then help define, recruit, and onboard the people needed to support the next chapter.
Custom Consulting
Need something specific? We can customize research specific to your unique venue needs, schedule a call to discuss.
You don't need to know which of these you need before you call. That's what the assessment is for. We'll tailor the plan to fit what your organization actually needs and what your budget allows.
SUCCESS
What Running Smoother Looks Like
A clear, honest picture of what's working and what isn't. A team and a mission back in sync. And a customized roadmap you can act on right away, not a report that sits on a shelf.
Without a fresh set of eyes or objective assessment, organizations keep patching symptoms without ever addressing what's actually causing them. That costs time, money, and the trust of the people counting on you.
